La Casa Encendida
La Casa Encendida is a social and cultural center managed by Fundación Montemadrid. It is a dynamic space open to audiences of all ages and interests, where visitors can find some of the most groundbreaking artistic expressions of today, as well as educational, philosophical and discussion activities that revolve around the essence of the institution. La Casa Encendida focuses on four main areas: Arts, Solidarity, Environment and Education.
In the midst of the pandemic uncertainty of 2020, La Casa Encendida faced the challenge of moving its face-to-face activities to the online setting. Its digital communication channels: Twitter, Instagram and Facebook, became the only way to impact its regular public, as well as the public that remained to be reached out. They entrusted us with this task and in the last year we have been able to implement a new content strategy, also taking on the task of social media management, content creating and copywriting.